Story is the heart of it
Jan 24, 2017
Category: P&G culture
Through my years in the PR industry, I’ve discovered that public relations is a murky concept for the masses.
Don’t Just Say You Care. Prove It: Inspiring impact and authenticity through inclusive communications.
Jun 10, 2025
By: Rachel Dauer
Category: P&G culture
Let’s be clear: being an inclusive brand in 2025 is not about checking boxes. It isn’t slapping a rainbow over your logo in June or running a stock photo of a “diverse” team on your website’s homepage.
Meet the Team: Caroline Johnson
Jun 21, 2019
Category: What's new
Services: Community Relations and Grassroots Advocacy, Digital Media, Media Relations, Strategy and Planning, Visual Storytelling, Writing
Caroline Johnson is a natural storyteller who approaches all her work with compassion. As a new student strategist at Piper & Gold Public Relations, she looks forward to making an impact in the greater Lansing community.
Category: PR tactics
Services: Digital Media, Writing
Ask any <ahem> seasoned public relations professional the most valuable thing they look for in an employee, and writing will always come up somewhere in the top.