Nov 9, 2018
Public relations professionals are the unsung heroes of many businesses and organizations, just as political specific PR professionals are the unsung heroes of political campaigns. We get paid to make other people look good, and we’re all about...
Oct 31, 2018
To someone just starting out, it may come as a surprise public relations isn’t all social media jargon and on-brand event planning. PR pros wear many hats to create the impactful work that appears seamless when done well.
Did you know Dog Appreciation Day was Aug. 26? Neither did I until recently. I was enlightened about this important fact by my canine-loving co-workers.
Occasionally there are moments when you know you are a part of something significant and special.
Jan 24, 2018
In the world of press releases, AP Style and communication plans, design is a different language and proving its worth can be a challenge. However, when properly utilized by a public relations agency, design has tremendous value.
Nov 15, 2017
Are you a strategist or tactician?
With Thanksgiving approaching, we can't help but think back to the fun opportunity we had last year to help turn the biggest bar night of the year into a successful talent attraction event right here in #LoveLansing.
Sep 13, 2017
It’s no secret public relations pros need to be great writers. But just because you’re a good writer doesn’t necessarily mean you’ll be a PR star.
May 31, 2017
We have this tradition at P&G of ridiculous birthday cakes. We’ve had a T-Rex cake, a cake with someone’s cat’s face on it, a buffalo plaid cake, several massive doughnut cakes, a Christmas village, even a cake with trash on it.