PR strategy

Did you know Dog Appreciation Day was Aug. 26? Neither did I until recently. I was enlightened about this important fact by my canine-loving co-workers.

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Occasionally there are moments when you know you are a part of something significant and special.

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Design's value in PR

In the world of press releases, AP Style and communication plans, design is a different language and proving its worth can be a challenge. However, when properly utilized by a public relations agency, design has tremendous value.  

 

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The decision to go back to school wasn’t an easy one (you can read more about that here). But now that I’m completing my...

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Are you a strategist or tactician?  

 

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With Thanksgiving approaching, we can't help but think back to the fun opportunity we had last year to help turn the biggest bar night of the year into a successful talent attraction event right here in #LoveLansing.

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3 skills a PR pro needs to be a #PRStar

It’s no secret public relations pros need to be great writers. But just because you’re a good writer doesn’t necessarily mean you’ll be a PR star.

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Poop emoji

We have this tradition at P&G of ridiculous birthday cakes. We’ve had a T-Rex cake, a cake with someone’s cat’s face on it, a buffalo plaid cake, several massive doughnut cakes, a Christmas village, even a cake with trash on it.

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This morning I was up bright and early celebrating National Small Business Week by joining fellow small business owners and local leaders to talk about millennials – specifically how to...

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Ask yourself why

Mar 16, 2017

“Why?” A question we ask as young children, sometimes to annoy our parents, but most of the time because we actually have no clue why some things are the way that they are.

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