Stories through events
Aug 16, 2017
Category: PR strategy
Services: Strategy and Planning
In public relations, hosting an event isn’t about the food or signs or décor or even the program itself. It’s about sharing the story behind the event through a common experience. with all those attending – including the media.
Color my life with the answer to chaos
Jul 13, 2017
Category: PR tactics
Services: Strategy and Planning
When I decided to study public relations I knew that an agency would be the perfect and most rewarding place to start. An agency is a great place to learn how to better communicate, manage time and balance work between clients.
Category: PR strategy
Services: Strategy and Planning
When I first entered the public relations industry eight years ago, I was introduced to all sorts of resources like the Public Relations Society of America, new pros events and professional development opportunities.
The great debate: Agency vs. in-house PR
Dec 14, 2016
Category: PR strategy
Services: Strategy and Planning
As recent public relations grads and new professionals are beginning their career, many of us come across the same question: should I work at an agency or in-house?
7 rules for providing value to the C-suite
Nov 30, 2016
Category: PR strategy
Services: Strategy and Planning
A few weeks ago, I had the chance to sit on a Central Michigan Public Relations Society of America panel about the ROI of public relations and providing value to the C-suite.