Millennials are not your target audience (stop trying to reach them)
May 2, 2017
By: Kate Snyder, APR
Category: PR strategy
Services: Strategy and Planning
This morning I was up bright and early celebrating National Small Business Week by joining fellow small business owners and local leaders to talk about millennials – specifically how to...
Category: PR tactics
Services: Writing
In public relations, there’s nothing worse than sitting at your desk, staring at a Word document on your screen and knowing it’s up to you to transform that blank page into a compelling feature article by the deadline. We’ve all been there.
Category: P&G culture
Services: Community Relations and Grassroots Advocacy, Strategy and Planning
Nothing soothes me like digging in the dirt. I’m notorious for not wearing gloves when I garden because I like to feel the soil.
Category: PR tactics
Services: Media Relations, Writing
A lot of PR folks think the age of the press release has passed. But for many of us working in small and mid-sized markets, releases still have a relevant role and function if done right.
Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Strategy and Planning
Last month, I had the privilege to serve on a panel for the Michigan Early Middle College Association Fall Student Leadership...
Category: PR strategy
Services: Strategy and Planning
A few weeks ago, I had the chance to sit on a Central Michigan Public Relations Society of America panel about the ROI of public relations and providing value to the C-suite.