Why should I care about your story? Effective storytelling that isn't boring
By: Lauren Bishop
Posted: Sep 1, 2026
Category: PR strategy
Services: Writing
What is a story? Google defines it as “a connected series of real or fictional events meant to entertain, inform or influence.”
On the surface, I’d agree. But a story is much more than that — at least a good one is.
Building a home from top to bottom
Sep 6, 2017
Category: PR strategy
Services: Strategy and Planning
A sense of community is something that I have always been fond of. Caring for others and working together is a positive trait; whether that be personal or part of a company’s vision.
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Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Media Relations, Strategy and Planning, Writing
Sometimes we need to take a step back from the go, go, go and find inspiration through reflection.
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Category: PR tactics
Services: Community Relations and Grassroots Advocacy, Digital Media, Media Relations, Strategy and Planning, Visual Storytelling, Writing
A floating table. Snow falling indoors. A flying bunny. All those are impossible! Or so it may seem. In my world, these things happen all the time. Allow me to explain…I’m an illusionist (no really, I am).
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Public engagement isn’t public enemy #1
Aug 17, 2017
Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Strategy and Planning
Public feedback. Community engagement. Resident forums. These can be intimidating and a bit of a tough pill for municipalities to swallow.
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