Why should I care about your story? Effective storytelling that isn't boring
By: Lauren Bishop
Posted: Sep 1, 2026
Category: PR strategy
Services: Writing
What is a story? Google defines it as “a connected series of real or fictional events meant to entertain, inform or influence.”
On the surface, I’d agree. But a story is much more than that — at least a good one is.
Category: What's new
COVID-19 has been scary for all of us. As we lose friends and colleagues, and start to experience people we know fighting this disease, it makes it all very real.
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Category: P&G culture
Two weeks ago our boss and P&G founder, Kate Snyder, made a special announcement at our weekly team meeting — Piper & Gold was offering a wellness stipend to i
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Category: P&G culture
I’ve pretty much always been the most social person I know. Seriously. I’m one of those freaks who ranks (at least) 95% extrovert on the Myers-Briggs personality test.
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What the Governor said, but with more swears…
Mar 25, 2020
As most of you are all well aware, this week, Michigan’s Governor Gretchen Whitmer signed the “Stay Home,
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