Why should I care about your story? Effective storytelling that isn't boring
By: Lauren Bishop
Posted: Sep 1, 2026
Category: PR strategy
Services: Writing
What is a story? Google defines it as “a connected series of real or fictional events meant to entertain, inform or influence.”
On the surface, I’d agree. But a story is much more than that — at least a good one is.
Beyond the Bling: Committing to STEAM education
Aug 15, 2019
Category: PR strategy
Services: Digital Media, Media Relations, Strategy and Planning
Beyond the Bling is a blog series sharing a look inside our award-winning work.
Read More >
Beyond the Bling: Apples for everyone!
Aug 8, 2019
Category: PR strategy
Services: Strategy and Planning
Beyond the Bling is a blog series that shares an inside look into our award-winning work.
Read More >
School's in session
Aug 1, 2019
Category: What's new
Services: Digital Media, Visual Storytelling
At P&G, we do a LOT of work in education -- early childhood, Pre-K through 12, higher education, associations, coalitions and more.
Read More >
Category: PR tactics
Services: Digital Media, Media Relations, Strategy and Planning
As a part of winding down our #GoodToBeHome theme, we are highlighting our work with Capital Area Michigan Works!
Read More >