Why should I care about your story? Effective storytelling that isn't boring
By: Lauren Bishop
Posted: Sep 1, 2026
Category: PR strategy
Services: Writing
What is a story? Google defines it as “a connected series of real or fictional events meant to entertain, inform or influence.”
On the surface, I’d agree. But a story is much more than that — at least a good one is.
Category: What's new
Services: Community Relations and Grassroots Advocacy, Digital Media, Media Relations, Strategy and Planning, Writing
WE'RE HIRING AN ASSOCIATE OR SENIOR STRATEGIST
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18 Strange and Productive Work From Home Tips
Jul 25, 2019
Category: P&G culture
Services: Writing
Let's be honest: Sometimes getting ready and going to work is the absolute last thing we want to do, and we can admit it's #GoodToBeHome.
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Beyond the Bling: Helping every child find a home
Jul 24, 2019
Category: PR strategy
Services: Community Relations and Grassroots Advocacy, Strategy and Planning, Visual Storytelling
Every year, National Adoption Month aims to raise awareness of the need for adoptive families for children and youth in foster care.
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Home can be as complicated as communications
Jul 18, 2019
Category: P&G culture
Services: Writing
For a lot of people, “home” means comfort. It’s a place they reminisce about fondly, especially in the summer, looking back on family traditions and trips.
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