Why should I care about your story? Effective storytelling that isn't boring
By: Lauren Bishop
Posted: Sep 1, 2026
Category: PR strategy
Services: Writing
What is a story? Google defines it as “a connected series of real or fictional events meant to entertain, inform or influence.”
On the surface, I’d agree. But a story is much more than that — at least a good one is.
Category: What's new
Services: Digital Media, Visual Storytelling
In the PR world, most of our days are spent drafting press releases, communication plans and compelling content. But we also have the opportunity to create intentional solutions through the art of design.
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Public relations is the backbone of politics
Nov 9, 2018
Category: PR strategy
Services: Media Relations, Strategy and Planning
Public relations professionals are the unsung heroes of many businesses and organizations, just as political specific PR professionals are the unsung heroes of political campaigns. We get paid to make other people look good, and we’re all about it
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Finding your niche in the world of PR
Oct 31, 2018
Category: PR strategy
To someone just starting out, it may come as a surprise public relations isn’t all social media jargon and on-brand event planning. PR pros wear many hats to create the impactful work that appears seamless when done well.
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Category: What's new
Services: Community Relations and Grassroots Advocacy, Digital Media, Media Relations, Strategy and Planning, Visual Storytelling, Writing
Everyone wants to make a difference with their life. Whether we realize it or not, this is what drives us or causes us to lose motivation. And it is especially true in PR.
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