Jun 17, 2019
Hilary Edwards lives for a challenge. As Creative Strategist for Piper & Gold Public Relations, she gets excited about whipping up creative solutions to solve problems and meet deadlines.
All too often, we hear PR professionals claim they “don’t do math” or “aren’t good at math.” Can we please stop saying that? Just because math isn’t all that we do, it doesn’t mean that we don’t need or use math to effectively do our jobs.
May 31, 2019
We geek out about data. Research is the foundation of effective -- and award-winning -- PR, after all. So a project that lets us conduct research, write about research and then test out the recommendations through -- wait for it -- research?
We’d be remiss if we ended our #Inthe517 month without talking about one of our coolest projects to make boring things fun.
Apr 4, 2019
Nothing soothes me like digging in the dirt. I’m notorious for not wearing gloves when I garden because I like to feel the soil.
Nov 1, 2017
October was a busy, busy month here at the agency.
Oct 25, 2017
This fall marked my 10th... yup, you read that right... 10th year as a professor of advertising, public relations and communications.
Social media. It's a constant topic in PR. Social media strategy. Visual storytelling. Customer service.
But lately we've been having a bit of a different social media conversation with our clients.